There are many opportunities to make money working on the Internet. Becoming an affiliate marketer is a great way of having your own online business. Here are ten excellent reasons why you should choose affiliate marketing for your home based business.

1. Be Your Own Boss - What a magical ring that phrase has to it! This is my absolute favourite reason for being an affiliate marketer. Actually, it is my top reason for having any home based business.

2. Low cost set-up - Most affiliate programmes are free to join, so all you need to start your business is an Internet-connected computer and word-processing software. You can work from absolutely anywhere in the world and it makes no difference whether you have a cosy office or work from a corner of your kitchen table.

3. No shipping costs - You don’t need to worry about paying for postage or buying packing stuff such as boxes, wrapping paper, parcel tape, labels and so on. You never have to struggle with carrying heavy packages to the post office. The cost and bother of packing and shipping products to customers belongs to the merchant, not the affiliate.

4. Choice of thousands of products and services - All you have to do is decide what you want to sell (and, of course, what you think people will want to buy), just about everything is available online. With affiliate directories like Clickbank it’s easy to find products to sell.

5. No merchant account or invoicing software required - You can forget the problems associated with invoicing, collecting payments and processing credit cards. The merchant handles all payment processing; as an affiliate, you never have to worry about chargebacks, fraud or losing your merchant account.

6. On sale everywhere - Your sales area has no geographic limits but you don’t have to leave home. You can promote your web site worldwide, every Internet user in the whole world is potentially your customer (and you call this a small business!).

7. High income potential -With your own affiliate business your income level is limited only by your desire and effort - not by corporate salary scale structure or the whim of your boss.

8. No inventory to carry - You can sell any item, large or small without having to worry about storage space. You could sell trucks from a one-bedroom apartment! You don’t have to the worry or expense of insuring stock or having extra security to protect it.

9. Low running costs - Apart from a modest budget for advertising and a small amount to pay for your internet connection, you have nothing much in the way of overheads. You work from home, so the big expense of renting premises is avoided and it is possible to get income tax reductions to cover some things such as part of your electricity and phone bills.

10.Always open for business - As an affiliate, your business keeps running and pulling in profits for you 24 hours a day, 7 days a week, even on Bank Holidays. You are open for business even while you are asleep. You don’t have to worry about business hours or delivery deadlines, all that proceeds on autopilot. You don’t have to worry about scheduling staff holidays: you don’t even need any staff!

This is one of a series of articles published by
the author, Elaine Currie, BA(Hons) at
http://www.Huntingvenus.com
Subscribe to Online Profit newsletter by
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Tags: affiliate, affiliate marketing, business, Home, internet, marketing, Opportunity, Work, Work from Homaffiliate, affiliate marketing, business, Home, internet, marketing, Opportunity, Work, Work from Hom

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Would you like to expand the volume of your business? You can let thousands know about your service, your store, or your new product without spending a penny. Whether you want to make more sales or get an offer on television, you can broaden the scope of your clients by free
publicity.

You don’t have to climb a flagpole or hire a dancing bear to get attention.
In fact, with just a telephone, flyers, and some follow up letters, you can be making much more money than you are now.

What product or what business are you involved with that needs more customers? You might have a neighborhood store or you may have
invented something that is difficult to market. Maybe you’ve launched a new web site.

How are you presently getting customers? Maybe you’re advertising in trade journals, magazines, or newspapers. Perhaps you’re doing banner swaps or participating in co-op programs with other ezine publishers.

Perhaps you’re an author, trying to market his or her new book. Or maybe you’re a young comic or an actor trying to establish his/her career.

Regardless of your business or enterprise, whether it is an online or an offline business, free publicity is available for you. Furthermore, you don’t need any special training to do it. Take a look at the variety of options available to you.

What is Publicity?

Before we get into the different types of publicity out there, it would help if we knew what we were talking about. Publicity is making something known to the public, spreading information to the general, local, or national market. It is information with a news value used to attract popular opinion or support. Everybody uses publicity. Politicians, manufacturers, celebrities all use publicity to gain attention and further their causes. Publicity isn’t limited to large organizations. Small committees and enterprises use the local newspapers to publicize events
and endeavors.

Publicity differs from advertising because it is free. Although some organizations trade tickets or services for mention in a particular publication, generally publicity is newsworthy information that a publication produces. Good publicity is one of the best ways of letting people know you have a worthwhile business.

Do your research. Before you begin a publicity campaign, you should know the answer to the following questions:

What is the product or service I am promoting?

What is the radius of the market (local, city, state, country, and world)?

What do the customers want?

Where do the customers go to buy my product?

Are my buyers mostly online or offline?

Where to publicize

Depending on your product or service, you have a full gamut of
possibilities for advertising without paying. Deciding on the type of media is as important as knowing about your product and your customers.

If you want to publicize directly to the general public national
publications, metropolitan newspapers and Sunday supplements are the way to tap into the market.

For a local enterprise - a profitable business, a charity, or community service- the local paper is the best source of free advertising. Don’t go for the big fish first. Start with the local press and then work your way up.

Make it newsworthy

In order to qualify for publication, your story must be newsworthy.

Anything published in the newspapers, magazines, and trade journals must be of importance to its readers.

You may have a new product or product line that can be featured in the magazines.

If not, you need to come up with a unique angle. For example, you may have to come up with fresh ideas for your service.

Or maybe an unusual piece of information in the inventor or business owner’s biography might make an interesting twist.

Formatting tips

Keep the press release to one page. It should be brief and informative.
Write the words For Release in full capital letters at the right. Make sure you include your daytime phone number, address, email address, and website address if you have one. Write a personal letter to the editor.
Be cordial, but keep it short. If you have a product that you can mail, send the editor a sample if he or she agrees to that. Watch the publication and clip the press release when it is published.

DeAnna Spencer is a virtual assistant that helps entrepreneurs run a successful business by providing affordable administrative help. She also publishes a blog for small business owners. Visit this small business resource today.

Tags: business, free publicity, publicity, Small Businessbusiness, free publicity, publicity, Small Business

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Statistics for Individuals

Unfortunately, the IRS increased its rate of auditing individuals in 2003 when compared to 2002. The increase was approximately 14%, but still constituted only 6.5 audits for every 1,000 taxpayers. Put another way, the risk of being audited on your personal return is less than 1 in 100.

In regard to the above numbers, it is important to note that the IRS pursued a large number of “correspondence audits” instead of face-to-face meetings. As the name suggests, these audits consists of correspondence being sent from the IRS to a taxpayer regarding a contested issue. The taxpayer can respond to the audit or pay the accessed amount depending upon the request of the IRS.

Favorable Audit News For Businesses

The audit rate for businesses is much lower than those for individuals. In 2002, the IRS audited roughly 2.2 out of every 1,000 businesses. In 2003, this rate dropped slightly to 2.1 out of every 1,000 businesses.

The IRS has attributed the decline in business audits to the “explosive growth” in tax shelters, which requires the Agency to pursue more expensive and time consuming audits due to the complexities involved in the plans. The Agency reported pursuing more than 2,200 such shelters in 2003, which the audits taking an average of 7 1/2 months longer than normal corporate audits.

Audit Risk

Whether you are a business or individual taxpayer, your risk of being audited is very low. The nominal risk, however, is not a license to pursue frivolous deductible claims on your returns. As long as you stick to valid deductions, you should be able to sleep without much concern.

Richard A. Chapo is with http://www.businesstaxrecovery.com - recovery of business taxes through tax help and tax relief. Visit http://www.businesstaxrecovery.com/articles to read more business tax articles.

Tags: audit, business, corporate, deductible, deductions, individual, riskaudit, business, corporate, deductible, deductions, individual, risk

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